Every dollar of legitimate deduction reduces the net income your taxes are computed on. Self-employed people miss deductions for one boring reason: they don't track expenses when they happen, and April can't remember July.
The home office - powerful, but strict
There's a simplified method (a set rate per square foot) and an actual-expense method (a business-use percentage of rent, utilities, and similar costs). Which wins depends on your numbers - ask your accountant to run both.
Commonly missed by service pros
- Software subscriptions - booking tools, design apps, accounting software, your business platform.
- Professional education - courses, certifications, and conferences that maintain or improve skills in your existing business.
- Professional services - your accountant's fee, legal review of your contracts.
- Business insurance premiums.
- Marketing costs - website, domain, ads, business cards, photography of your work.
- Supplies and equipment used for the business, from massage oil to camera lenses.
- Business mileage - driving to client sites counts (commuting to a regular workplace doesn't); the IRS publishes a standard mileage rate annually.
- One-half of your self-employment tax - deducted automatically on your return, but worth knowing exists.
The habit that makes all of this real
Deductions are documentation. Log the expense the day it occurs - amount, vendor, category, purpose - and tax season becomes an export instead of an archaeology dig. Reconstructed records also fare far worse if a return is ever examined.
Deductions, captured all year
Log expenses in Ivy the moment they happen - categorized, deductible-flagged, and rolled into your quarterly tax export.
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